/7erra

7erra is a contactless in-store shopping platform transforming how people browse and buy in physical retail. The brief covered two products simultaneously — the parent brand 7erra and its subsidiary app Storeslacker — requiring a cohesive visual system that could hold both identities without one overshadowing the other. I developed the complete brand identity for 7erra and then designed the full app UI/UX for Storeslacker — user flows, wireframes, low-fi, high-fi, and interactive prototype.